Keyword stuffing? Don’t do it because Google knows…….

There were some interesting tips to come out of Google’s Webmaster Central office hours hangout held recently. John Mueller who is a Trends Analyst for Google in Switzerland hosted the hangout and revealed a few of Google’s latest algorithms search features.  One of the most interesting and possibly worrying is that :-

Google can now recognise keyword stuffing quickly and then can ignore the keyword completely on the website.

This is an old school trick that was actually quite successful for many years but you may now be penalised because of it. It could be time to revisit the content on your website and tidy it up before this happens to you. You can watch more of the hangout below and if you want to hear about keyword stuffing being penalised then fast forward to about 52 minutes in.